«Inspiration and knowledge – a meeting of marketing students with the head of a marketing agency»
We continue to gain knowledge and valuable experience from professionals and experts. On November 18. 2024 a meeting was organized for marketing students with the head of the marketing agency INSTALIFE A. Mitina on the topic: «Basics of marketing promotion for the Kazakhstan market».
Students became familiar with the features of market analysis, target audience analysis and marketing trends in the development of promotion strategies. The application of theoretical knowledge in practical cases helps students see real examples of successful marketing campaigns and their implementation. During the meeting, students learned to evaluate the success of marketing campaigns, identify key success factors and areas for improvement.
Mitina A. helped students determine career orientation, which motivates students to set professional goals and develop the necessary skills. These competencies will help prepare students for successful careers in marketing and help them adapt to changing market conditions.
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