• Blog news

Platinum lecture: «Marketing in the company’s business process system»

Platinum lecture: «Marketing in the company’s business process system»

The formation of a modern young specialist is based on strengthening cooperation between employers, students and universities. Karaganda University of Kazpotrebsoyuz holds meetings with practitioners on a regular basis.

So, on September 8, 2023, within the framework of the platinum lecture, an expert in personnel management and organizational development, director of Consulting and Partners, Candidate of Economic Sciences Igisinova Shynar Sarsenbayevna demonstrated to students of the educational programs "Marketing" and "Logistics" the main aspects of marketing in the context of business processes and its role in achieving the company's goals, opportunities integration with other areas such as sales, production, finance and personnel management.  Since the analysis of the market and consumers is one of the key stages of the marketing strategy, various methods of market research were considered, including the analysis of competitors, the study of consumer needs and preferences, as well as the determination of their behavioral characteristics. 

At the end of the lecture, Shynar Sarsenbayevna conducted a case analysis with the students, which aroused the students' interest, they asked a lot of questions. The meeting was held in an active format.

The teaching staff of the Department of Marketing and Logistics continues to work on the invitation of leading specialists in various fields and areas of activity for further cooperation and exchange of experience.

Platinum lecture: «Marketing in the company’s business process system»Platinum lecture: «Marketing in the company’s business process system»

12 applicants of Karaganda University of kazpotrebsoyuz became holders of grants from the Kazakhstan halkyna Foundation

12 applicants of Karaganda University of kazpotrebsoyuz became holders of grants from the Kazakhstan halkyna Foundation

This program has been implemented for applicants from socially vulnerable segments of the population since the last academic year and is aimed at increasing the availability of Higher Education.

Acceptance of documents for participation in the competition was carried out from 10 to 19 August 2023. A total of 84 national, public and private higher education institutions took part in the program.

Talgat Nuraim Daniyarovna

Judicial and law enforcement activities

Murumbay Daniyar Berkovich

Information systems

Saken Karakat Serzhanovna

Social work

Gruzdeva Elena Aleksandrovna

Psychology and management in education

Aisha Asembekovna

Standardization, certification and metrology

Sabirova Simbat Akylbekovna

Psychology and management in education

Azhkenova Diana Ruslanovna

Psychology and management in education

Azhkenova Dayana Ruslanovna

Psychology and management in education

Sadvakas Moldir Madikyzy

Psychology and management in education

Kudiyarova Ainur Bazarbayevna

IT analytics

Abilmashev Tlek Yerlanovich

Finance

Amirbekova Asylzhan Sanzharbekovna

Physical education and sports management

Dear applicants!

Congratulations on receiving an educational grant!

We are sincerely happy for you and want this grant to be an important step on the way to new achievements!

Knowledge Day at the Karaganda University of Kazpotrebsoyuz

Knowledge Day at the Karaganda University of Kazpotrebsoyuz

The Day of Knowledge at the university this year turned out to be exceptionally bright and eventful, thanks to the creative beginning. The first-year students gathered at the Millennium Cafe, where an interactive event was held for them. The team building was conducted by Vladislav Zagainov, a third-year student of the MO 21-2 group.

The combined efforts of volunteers from three faculties helped to create a bright mood for first-year students and give a good start to the academic year. Games were organized that required ingenuity, teamwork and logical thinking. Everyone who took part received a memorable gift on this day in the form of backpacks, pens, notebooks and flash cards, with the logo of the university.

At the end of the interactive segment, the first-year students were sent to the Palace of Culture of Students to continue the celebration of the Day of Knowledge on a more solemn note.

The solemn event was attended by the heads and teaching staff, which emphasized the importance of this day in the academic life of the university. The rector – Aimagambetov Yerkara Balkaraevich delivered an assembly lecture. He stressed the importance of education and training, as well as the role of the university in shaping future leaders and professionals. After the lecture, Yerkara Balkaraevich presented certificates of awarding an educational grant of the Karaganda University of Kazpotrebsoyuz for training to three students: Anastasia Pavlovna Sukhanova, Kural Bekzat Keldenuly and Maxim Alexandrovich Yavtukhovsky.

The emotions of the students were warmed up by the inspiring performance of the freshman, who, seizing the moment, shared her experiences and wishes for her new comrades.

After the performance of the freshman and the completion of the official part of the event, a small concert program was prepared for the students by university activists.

The solemn event ended with the performance of Liana Kryvets, a first-year student of the Faculty of Distance Learning of the SPD 23-2sz group, who performed the song "My Kazakhstan".

A meeting with the deans of faculties was organized in the classrooms for first-year students, which created the basis for their educational process and academic career at the university.

Knowledge Day at the Karaganda University of Kazpotrebsoyuz

Round table dedicated to Constitution Day

Round table dedicated to Constitution Day

On August 29, a round table "The Constitution is an unshakable foundation for the development and prosperity of our country " dedicated to the Constitution Day was held at the Karaganda University of Kazpotrebsoyuz.

Constitution Day reminds of the importance of compliance with laws, respect for human rights, equality and justice. The Constitution serves as the foundation for building a just and democratic society.

Every year, we pay tribute to the bright holiday in the history of Independent Kazakhstan. The round table in the conference hall of the University allowed to gather different points of view and contributed to a productive discussion of the Constitution of the Republic.

The moderator of the event was senior lecturer of the Department of Legal Regulation of Economic Relations Sarbasov Begzat Atarkulovich. The guests of the event were also present: judge of the specialized interdistrict Economic Court of the Karaganda region – Mutalyapova Aigul Tulegenovna, Deputy head of the Investigative Department of the DP of the Karaganda region - Desyupov Arman Serkpaevich, Deputy head of the Department of the Regional Department of the Anti–Corruption Agency of the Republic of Kazakhstan (Anti-Corruption Service) for the Karaganda region - Aryslan Myngishev.

The end of the event was the congratulation of the Dean of the Faculty of Business Law and Technology Rakhimgulova Manshuk Bulatovna.

Round table dedicated to Constitution DayRound table dedicated to Constitution DayRound table dedicated to Constitution DayRound table dedicated to Constitution Day

Foreign scientific training of university staff

Foreign scientific training of university staff

Leading researcher, postdoctoral student of the Karaganda University of Kazpotrebsoyuz Tyngisheva A.M. passed a scientific internship in Istanbul from July 10 to July 17, 2023. The internship was carried out on the basis of ICSAD - the Institute for Economic Development and Social Research, as part of the implementation of the grant project АР14972953 "Improving the state regulation of the system of compulsory social health insurance in the post-pandemic period in the Republic of Kazakhstan."
During the internship, the postdoctoral student worked with foreign scientists on the topic of scientific research, visited the organizations of the Turkish healthcare system, and also completed a refresher course on the topic “New Learning Technologies in the Digital World”.

 

Электронный университет
3D тур КЭУ
Антиплагиат
Темпус
Erasmus
TIL